Fontanafredda, founded in 1858, emerged from the romance between the King of Italy Vittorio Emanuele II and Rosa Vercellana. Located within Piedmonts Langhe region, Fontanafredda is celebrated as the largest private producer of Barolo. The winery holds approximately 120 hectares of organic vineyards and has developed what they call Italy's first "Storytelling Village," which allows visitors to experience the estate's rich history and culture. Committed to sustainability, Fontanafredda emphasises organic viticulture and environmentally friendly practices, such as water recycling and the use of eco-friendly packaging. The estates unique village structure, where 15 families live and work on-site, reflects its communal roots and dedication to sustainable agriculture and winemaking.

Under the leadership of Technical Director and Chief Winemaker Giorgio Lavagna, alongside long-time agronomist Alberto Grasso, Fontanafredda continues to balance its historic Piedmontese legacy with a strong focus on sustainability and innovation. The teams approach includes organic viticulture, the use of indigenous yeasts, reduced sulphites, and ageing in premium French and Slavonian oak casks where appropriate, staying true to the estates traditional winemaking roots while looking firmly to the future